Article

Meat & Dairy: 98% of Climate Pledges 'Greenwashing

By OCA
Meat & Dairy: 98% of Climate Pledges 'Greenwashing

PermaNews Brief

Key Takeaways

A recent study finds that 98% of major meat and dairy climate pledges likely mislead consumers.

  • Most climate pledges lack accountability
  • Greenwashing undermines sustainability efforts
  • Regulatory scrutiny is increasingly necessary
  • Transparency in claims is essential
  • Consumer awareness is vital for change

Why It Matters

This study highlights the need for genuine commitment in sustainability efforts, urging consumers to demand accountability from corporations and fostering a more sustainable food system.

What to Do Next

Research brands before purchasing meat and dairy products.

Recommended for: Consumers interested in sustainable food practices.

April 23, 2026 | Source: New Food Magazine | by Ben Cornwell Almost all climate pledges made by the world’s largest meat and dairy companies could amount to “greenwashing”, according to new research analysing more than 1,200 sustainability claims across the sector. The study, published on 22 April 2026 in the open-access journal PLOS

The post 98 Percent of Meat and Dairy Companies’ Climate Pledges Branded ‘Greenwashing’ appeared first on Organic Consumers.

Source: organicconsumers.org

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